Myyum protects, promotes and supports breastfeeding, as the normal way to feed human infants.

We support the WHO Code on the Marketing of Breastmilk Subsitutes (

Therefore we do not accept gadgets, training material or advertisement by formula companies or companies producing breastmilk substitutes and/or baby bottles and/or pacifiers.

We offer training packages on breastfeeding to hospitals and healthcare personnel.

We conduct seminars on breastfeeding and we offer breastfeeding consultations by a certified lactation consultant (IBCLC) as clinic support to nursing mothers.


Importance of Breastfeeding

Breastfeeding is an easy tool to bong with your child

It is cost free, waste free and ecofriendly.

It helps you comfort your child.

Breastfeeding hormones relax you and your child. They help you both sleep and feel good about your mother role.

Mother's milk is species-specific. Ours is the perfect food for human cubs: the final product of millennia of evolution, a handy and perfect blend of nutrients and immunity factors!

Your milk is very rich of immunity factors and substances required for your baby's optimal brain development.

Breastmilk substitutes increase the risk of communicable and autoimmune diseases during childhood and adulthood as well as the risk of SIDS (Sudden Infant Death Syndrome).

The specific suckling technique required for breastfeeding is different from bottlefeeding and it promotes optimal development of the jaws and masticatory system.

Breastfeeding helps you recover faster from delivery: the hormones involved in breastfeeding help the uterus return to its original shape. This prevents post-partum hemorrages.

Nursing mothers loose their pregnacy weight faster. The weight that we cumulate during pregnancy is meant as a reservoir for breastfeeding.

Research shows that the longer and the more exclusively women breastfeed, the lesser their risk to develop breast cancer and calcium deficiency in their future.